Syft.GG
Connecting gamers and creators with brands
A collaboration platform where gamers and creators build a profile, link their socials and get discovered by brands.
- Team
- NEXM team
- Type
- Platform design
- Platform
- Mobile app
- Scope
- Information architecture · Wireframes · UI design · Prototype
The challenge
Creators and brands want to work together but find each other through scattered DMs and spreadsheets. The product had to make a creator's value obvious in seconds.
The process
- 01
Structure first
An information architecture covering onboarding, profiles, campaigns, discovery and messaging.
- 02
Wireframe the core
Low-fidelity flows for sign-up, profile completion, social linking, interests and discovery, settled before any styling.
- 03
Speak the audience's language
A dark, neon-accented interface that feels native to gaming, with filters brands actually use: platform, audience size and category.
The design
A creator profile that sells itself and a discovery flow that lets brands shortlist in a few taps.
Shown with the product names used during the project. Screens are design work, not live products.
Related services
Tell us what isn't working. We'll tell you honestly what we'd change.
No forms, no sales script. A WhatsApp conversation with the people who would do the work.